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Data Mining & The Airline Industry

 

Mining For Marketing
Mining For Service
Mining For Security
Sites of Interest

What Is Data Mining?

A process that analyzes data through technological tools to organize raw data and identify relationships between variables in the data.

 

How Does Data Mining Work?

  • Select Raw Data

  • Transform

  • Mine For Useful Relationships

  • Assimilate / Integrate Data Fragments

Take a look at the diagram below that exhibits the process of traditional data mining.  This image was obtained from http://www.csu.edu.au

 

 

 

 

 

 

 

 

 

 

 

 

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